Popular Nigerian singer, Tiwa Savage, and businessman, Obi Cubana, has topped Google’s 2021 list of the most trending people in Nigeria.
Google on Wednesday released the list showing the most searched terms, moments, people, topics, events, places that capture the world’s attention in the year 2021.
Savage was a major topic of discussion in October as she was involved in a sex tape scandal while Obi Cubana trended in July after an elaborate show of wealth at his mother’s burial in Anambra state.
Apart from Tiwa Savage and Obi Cubana, others that made the list are Nnamdi Kanu, Sunday Igboho, Romelu Lukaku.
Nigerian singer, David “Davido” Adeleke, has been able to maintain his hold on Nigerian ranked on the 2020 Instagram Rich List, Davido is currently ranked 47 is above fellow Nigerian singer, Tiwa Savage ranked 61, Yemi Alade (64), Actress Funke Akindele (66) before 67 ranked Ayo “Wizkid” Balogun. The report is an annual released by London-based Instagram tool scheduling firm, Hooper HQ, has five Nigerian celebrities in the top 100 ranking – three singers, one actress and UK based Nigerian rapper Olajide Olatunji popularly known as KSI who is ranked 74.
For the first time in many years Kylie Jenner was pushed to number 2 by Actor and former wrestler Dwayne Johnson (Rock) who is grossing over $1million per post as against Kylie $986k, Juventus footballer and the most followed man on Instagram is in distance 3rd with his $889k per post page.
The Instagram Rich List is made up of celebrities who monetise their followers and influence by promoting goods and services of known and unknown brands across the world. Hooper HQ compiled a list of top brand influencers across the world. Social media platforms have grown to become one of the most popular marketing tools for brands across the world. These companies have been able to reach more people without the aid of traditional media – television, radio, and newspaper. According to a Facebook research conducted, 83% of Instagram users discover new products and services on Instagram.
Hooper HQ’s list discloses how much Instagram’s top celebrities and influencers are making through the platform. The list shows that the number of an individual’s followers doesn’t necessarily determine how brands value the person’s posts.
According to Hooper HQ, Davido earns $91,100 (N34.7m) per post, he is however second in Africa behind Egyptian and Liverpool footballer, Mohammad Salah, who is ranked 34 with $180,000 per post with his 39 million followers against Davido’s 17.1 million followers.
Nigerian music star, Tiwa Savage, has revealed that she attempted to kill herself twice.
Tiwa Savage in a Black Box interview with media personality, Ebuka Obi-Uchendu, on Monday, said the incident happened while studying in London.
The ‘Koroba’ crooner said she almost took her own life due to bullying she received as a black kid in London.
She narrated that her strong Nigerian accent was mocked by her classmates and she had to get a Police escort.
“I moved to London with my mum at age 10. I was teased so badly. They used to call me ‘African girl’, ‘Foo foo’, ‘Your food smells’ and so on. It was terrible. It was so bad that I literally tried to kill myself two times. I was really depressed.
“I was really bullied; they will flush my head down the toilet during lunch break. I had to have a police escort me sometimes because after school they would rush me on the bus.
“These were gangs of girls, it was really bad. I wanted to bleach to be lighter and was growing my hair. The bullying went on for three to four years.”
