#DecemberIssaVybe Archives - SocietyGazette.com

BURNA BOY ELECTRIFIES FIRSTBANK DECEMBERISSAVYBE CAMPAIGN WITH STERLING PERFORMANCE Written by Gbenga Bada and Sampson Unamka

BURNA BOY ELECTRIFIES FIRSTBANK DECEMBERISSAVYBE CAMPAIGN WITH STERLING PERFORMANCE

Written by Gbenga Bada and Sampson Unamka

Grammy award winner Burna Boy electrified fans at the FirstBank Decemberissavybe campaign with a sterling performance at the ‘Burna Boy The Live Experience’. The 30-year-old singer expressed how delighted he was to have relocated back to Nigeria at the concert.

The self-claimed ‘African Giant‘ performed a catalog of his songs from 2012 to 2021 at the Eko Convention Center Lagos which was filled to the brim with fans.

FirstBank – through its yearly DecemberIssaVybe campaign – unveiled the 2021 calendar of events earlier in December as it reiterates its impact on the arts and entertainment industry. The campaign which started in 2018 has been making waves across the cities in the country and Nigerians.

Speaking on Burna Boy’s concert as one of the events lined up for campaign, the Group Head of Marketing and Corporate Communications, FirstBank, Ms Folake Ani-Mumuney said: “We are delighted to be back with DecemberIssaVybe”.

“Burna Boy’s concert further shows that the 2021 edition is enriched with loads of impactful and celebratory activities as we witness the year-end.

“As a bank woven into the fabric of society, we have ensured that the events are spread across the country and there is an event for everyone, irrespective of age. “We remain committed through resourceful partnerships to nation building; empowering all including the youth to achieve their dreams as these events promote the continued growth of the entertainment industry, unarguably an economic game-changer in the global business landscape, especially a country like ours that is blessed with talents and amazing creative minds,” she concluded.

Here are some of the highlights from his performance:

Returning to Nigeria was my best decision

Amid his performance, the Burna Boy proudly told fans that the best decision he has ever made was returning to Nigeria. “Coming back home is the best decision I’ve made.” He took the opportunity to thank his fans for the love shown towards him since his career berthed.

Practise what you preach

The African Giant was reborn when Burna Boy decided to practise what he preaches. For his first outfit of the night, Burna was dressed like a full African royalty. He was decked in a tuxedo adorned with a Gorilla fur design on both arms. And he swayed from left to right as he elegantly showed off the richness of African tradition.

The African Giant

The Nation observed the high point of Burna Boy’s 3-hour long concert was when he showed that truly his aim is to unite Africans in Africa through entertainment. During the show, Burna Boy invited his African collaborators ‘Black Sherif’ and the ‘Yaba Buluku’ singers on stage to perform alongside him. The moment was one of the memorable moments of the night.

And fans got a thank you message

Burna Boy performed so many songs from his classics which saw the fans singing along. After the show, he appreciated his fans for coming through and the love they’ve shown him thus far. Burna Boy returned to Nigeria after leaving the United Kingdom to continue his quest for fame and stardom. His decision paid off after the hit single, ‘Like to party’ kicked off his career in full swing in 2012.

Culled from The Nation

FIRSTBANK UNVEILS 2021 DECEMBERISSAVYBE CALENDAR, REINFORCES ITS COMMITMENT TO ENABLING DREAMS

In the spirit of providing enabling opportunities for families of its customers and other stakeholders to come together to celebrate, live better and achieve their dreams, FirstBank – through its yearly DecemberIssaVybe campaign – has unveiled the 2021 calendar of events as it reiterates its impact on the arts and entertainment industry.

The campaign which started in 2018 has been making waves across the cities in the country and Nigerians across ages have started Vybing, enamored in excitement.

The 30-day activity loaded event include musical shows and concerts, comedies, fashion, arts and food fairs and are specifically supported to evoke joyful moods as everyone gears up for the celebrations of the end of the year, especially the yuletide. Showcasing an array of the hottest and coolest entertainment platforms, and superstars, FirstBank DecemberIssaVybe campaign offers free massive gifts and ticket giveaways to premium events aimed at creating fascinating and memorable experience for stakeholders in the Yuletide season as they bond with family and friends, whilst connecting with their favourite superstars, music, plays.

FirstBank DecemberIssaVybe is also designed to inspire kindness in all stakeholders. December is a season for giving and given FirstBank’s culture of showing kindness through initiatives such as SPARK (Start Performing Acts of Random Kindness), DecemberIssaVybe campaign integrates kindness and spreads its message of transforming lives.

Excited about the 2021 DecemberIssaVybe, the Group Head of Marketing & Corporate Communications, FirstBank, Ms Folake Ani-Mumuney said “we are delighted to be back with DecemberIssaVybe. The 2021 edition is enriched with loads of impactful and celebratory activities to build the excitement of witnessing the year-end as we celebrate into 2022. As a Bank woven into the fabric of society, we have ensured that the events are spread across the country and there is an event for everyone, irrespective of age.

We remain committed through resourceful partnerships to nation building; empowering all including the youth to achieve their dreams as these events promote the continued growth of the entertainment industry, unarguably an economic game-changer in the global business landscape, especially a country like ours that is blessed with talents and amazing creative minds.

We encourage everyone including organisers of events to please stay safe and adhere to the COVID-19 protocols. It’s important we all get vaccinated; get our booster jabs where necessary, use face masks, observe social distancing and play our roles to drive full observance and adherence to COVID-19 protocols so we enjoy the season responsibly” she concluded.

The FirstBank #DecemberIssaVybe and #FirstBankIssaVybe giveaway fest is open to everyone. To enjoy premium concerts, plays, fashion and food; lucky customers and followers of the Bank’s social media pages – Facebook: First Bank of Nigeria Limited, Instagram: @firstbanknigeria should look out for the posts on how to participate in the giveaways as there are exclusive tickets to partake in these celebrations promoted through FirstBank’s DecemberIssaVybe end of the year and yuletide celebrations.

FirstBank DecemberIssaVybe: Showing Kindness as You Vybe

The roof is already getting raised with #FirstBankIssaVybe, #DecemberIssaVybe campaigns. With FirstBank, it is always a total experience of being woven into the fabric of society from banking at its finest, to music, fashion, arts, and sports. Across the spectrum of human endeavour, FirstBank stands tall behind its over 32 million customers and counting.

As FirstBank makes every day a vybe every December, it is also passionate about ensuring that everyone vybes with kindness. This is in sync with the words of Maurice Elias, Professor of Psychology, “without kindness, our communities, families, schools, and classrooms become places of incivility.” As we get the blast of the season, the 127 years strong banking brand in furtherance of its kindness campaign has created a simple calendar to ease your ability to create a SPARK in the lives of people around you.

At FirstBank, SPARK stands for Start Performing Acts of Random Kindness. The SPARK initiative was launched 4 years ago to make a difference in the nation by seeking to inspire and institutionalize kindness. By encouraging kindness, empathy and consideration for others, SPARK is placing FirstBank at the forefront of the social impact space. The unique way FirstBank is amplifying kindness is through its different directorates and departments. This way the Bank is reaching more communities, touching more lives, and spreading kindness.

The FirstBank kindness drive stands on three (3) pillars of compassion, civility, and charity. Compassion and charity readily come tops when we think about kindness, and FirstBank is championing the cause to also promote civility through the SPARK initiative. Civility covers the aspects of kindness that does not cost you anything to use in igniting the world around you. Imagine as you get to the venue of the next FirstBank’s DecemberIssaVybe show, and you give up a parking lot closer to the event hall to the car behind you?

The global head of marketing and corporate communication of FirstBank, Folake Ani-Mumuney says “At FirstBank, we spend every waking moment working to create meaning in the lives of our customers and publics. We are inspiring kindness because it brings meaning to lives and creates a happier society. So, as you vybe this Yuletide, vybe with kindness.”

Kindness does not have to cost you a kobo, so click here download and share your kindness calendar for those simple tips to start performing acts of random kindness every day this December.

The need to promote kindness in our homes, schools, fun places, and the society at large cannot be over-emphasized especially with the increased incidence of bullying prevalent around us. In promoting the need for kindness in education and ‘cyber kindness’, FirstBank sponsored two impactful webinars during its corporate responsibility & sustainability week in July 2021. You can click here to access the Zoom recordings of the webinars.

Kindness should be a way of life, and FirstBank is at the forefront. Join the kindness train, vybe with kindness this Yuletide and always!